Holland Advisory Services, Inc. ETF holdings
Ormond Beach, FL
Reported $72.4M in 19 ETFs in its Form 13F for June 30, 2026.
ETF value
$72.4M
ETFs held
19
Change from prior quarter
+24.8%
With price moves
ETFs as a share of its 13F
80.0%
of $90.5M
Top 10 of 19 ETF holdings
| Ticker | Fund | Value | Shares | Change |
|---|---|---|---|---|
| IVV | iShares Core S&P 500 ETF | $23.5M | 31,353 | −1,554 shares |
| IJH | iShares Core S&P Mid-Cap ETF | $20.3M | 262,847 | −1,845 shares |
| IJR | iShares Core S&P Small-Cap ETF | $11.4M | 76,654 | −2,730 shares |
| FIVA | Fidelity International Value Factor ETF | $7.1M | 184,197 | New position |
| VTI | Vanguard Morningstar Total Stock Market ETF | $2.8M | 7,567 | −119 shares |
| SMH | VanEck Semiconductor ETF | $1.2M | 1,876 | New position |
| IWP | iShares Russell Mid-Cap Growth ETF | $1.2M | 8,044 | −781 shares |
| IEFA | iShares Core MSCI EAFE ETF | $1.1M | 11,016 | +93 shares |
| VTV | Vanguard Morningstar Value ETF | $612K | 2,809 | −127 shares |
| IVW | iShares S&P 500 Growth ETF | $516K | 3,755 | −338 shares |
9 more ETF positions
The full list comes with the Advisors and Institutions package.
Sign up to see them allFrom SEC Form 13F. Change compares June 30, 2026 with March 31, 2026. SEC filer ID (CIK) 0001890183. Filings on SEC EDGAR.
Frequently asked questions
What ETFs does Holland Advisory Services, Inc. own?
Holland Advisory Services, Inc. reported 19 ETF positions worth $72.4M in its Form 13F for June 30, 2026. The largest was IVV, at $23.5M.
Where does this data come from?
From the firm's own quarterly Form 13F filing with the SEC. It shows long positions at quarter end and can include holdings run for clients, so it isn't necessarily the firm's own money.
How current is it?
13F filings are due 45 days after each quarter ends. The next set is due around mid-November.